In which phase of the Appreciative Inquiry process do clients define what they want to learn?

The phase where clients define what they want to learn is the Define phase. During this stage, the focus is on clarifying the inquiry’s purpose and identifying the core questions that will guide the exploration. This involves engaging the clients in determining their aspirations and the positive outcomes they seek from the inquiry process. By articulating their objectives, clients set the stage for a meaningful exploration centered on their desired future, which is crucial to the purpose of Appreciative Inquiry.

In contrast, the Discover phase is about exploring and understanding what currently exists by identifying strengths and successful elements. The Dream phase focuses on envisioning what could be by imagining the ideal future. The Design phase revolves around co-constructing the best possible future based on the insights gained. Each of these phases has its distinct purpose and activities, but it is within the Define phase that the clients pinpoint what they specifically want to learn and achieve through the process.